Skip to Content

Erica Wade

Behind the Firewall

Erica Wade

Behind the Firewall

Behind the Firewall

Let’s talk.

If you’re building or scaling a channel team, I’d like to hear about it. Send a note through the form, or connect with me on LinkedIn.

Professional Experience

Assured Data Protection

Channel Development Manager
May 2024 - Present | Arlington, Virginia, United States

Revenue Growth: Drove $1.8+ million in revenue growth by spearheading the Ineos campaign collaboration with the Customer Expansion Team, while establishing a strategic partnership with Gamma Defense that secured an RFP for the entire state of Florida, significantly expanding market presence.
Partner Ecosystem Revitalization: Rebuilt relationships with previously disengaged partners, developed comprehensive documentation including a Channel Strategy Handbook and Healthcare Sciences White Paper, and implemented a structured territory assignment system that improved lead management efficiency.
Brand Enhancement: Elevated brand visibility through coordinated marketing initiatives including lunch-and-learns, sponsored events, and strategic speaking engagements. Received recognition for delivering the "best partner pitch" by Telarus while generating multiple new qualified leads.

Heimdal®

Channel Sales Manager - US, Canada, and Latin America
December 2022 - May 2024 | St. Petersburg, Florida, United States

Strategic Channel Development: Formulated and executed channel/distribution strategies by building relationships founded on mutual trust and collaboration between Heimdal and VAR, MSP, and Distributor networks.
Continuous Improvement: Demonstrated commitment to problem-solving and enhancing sales knowledge on a daily basis, while contributing to the growth of the knowledge base for our vendor network.
Global Collaboration: Worked effectively in both independent and collaborative environments, maintaining productive relationships with colleagues worldwide.

Zillion

Head of Client Services
January 2020 - February 2023

Client Satisfaction Governance: Established and managed company policies aligning with client satisfaction standards. Monitored compliance through regular reporting and implemented processes to ensure adherence across the organization.
Strategic Client Relations: Served as the primary point of contact for senior clients, building strong relationships while working with the management team to develop creative solutions for prospective clients and expand business with current clients.
Operational Excellence: Collaborated with the Operations team to design and implement internal and external tools. Fostered a productive and empowering work environment while providing team members with necessary tools and training for core expertise development and career growth.
Online Reputation Enhancement: Orchestrated an online review program and strategy that resulted in a 4.9-star rating from over 500 reviews within two years.

Oxygen Forensics

International Channel Account Manager
January 2019 - January 2020 | Alexandria, Virginia, United States

Global Vendor Relations: Nurtured and maintained relationships with national and international clients in the business-to-government sector, including key organizations such as the FBI, DOD, and NYPD.
Business Development: Identified and pursued new client relationships and business opportunities while providing efficient services to new and existing customer accounts.
Industry Engagement: Participated in international sales meetings, seminars, and conferences to boost organizational sales performance and develop comprehensive training materials, including a 60-page manual for the annual conference.

Web.com

Senior Sales Representative
February 2018 - March 2019 | Jacksonville, Florida Area

Account Management: Delivered exceptional service to existing accounts, secured new business opportunities, and meticulously organized daily work schedules for effective sales outreach.
Consultant Excellence: Worked with white-collar professionals to formulate profit-maximizing plans while offering competitive pricing and innovative web and marketing solutions.
Outstanding Performance: Achieved a ranking of #10 out of 500 in sales just one month after promotion, demonstrating exceptional sales capabilities.

Professional Skills

Strategic Channel Development
Partner Relationship Management
Revenue Growth Strategies
Client Satisfaction Governance
Knowledge Management
Cross-functional Collaboration
Sales Operations
Time Management
Global Vendor Relations
Training Leadership
Account Management

If you think I’d be a good fit for your team, drop me a line and let’s meet.